5 ways Gen Z is changing up the wellness industry



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As the first generation to grow up with technology being a ubiquitous part of daily life, Generation Z sure has a unique perspective on wellness. They’ve grown up with an endless stream of information at their fingertips and are using it to reshape how we think about health and wellness.
Here are just a few ways Gen Z is changing the wellness landscape:
Prioritising Mental Health
Gen Z is placing a greater emphasis on mental health than any generation before them. They’re more likely to talk openly about their struggles with anxiety, depression, and other mental health issues, and they’re advocating for better access to mental health resources. They’re also turning to technology to help manage their mental health, using apps like Headspace and Calm to practice mindfulness and meditation whenever they please.
Embracing Body Positivity
Gen Z is rejecting the idea that there is a “perfect” body type and embracing body positivity. They’re celebrating diversity in all its forms and pushing back against unrealistic beauty standards. This shift is evident in the rise of body-positive influencers and brands that cater to a wider range of body types and sizes.
Sustainable Living
Gen Z is aware of the impact that humans are having on the environment and are taking steps to reduce their own carbon footprint. They’re embracing a more sustainable lifestyle, from reducing their use of single-use plastics to eating a more plant-based diet. They’re also more prone to supporting eco-friendly brands and businesses that prioritise sustainability.
Online Fitness Communities
Gen Z is using technology to create online fitness communities that offer support and motivation. They’re sharing their fitness journeys on social media platforms like Instagram and TikTok and using apps like Strava to even connect with other athletes. These communities offer a sense of camaraderie and accountability that can help people stick to their fitness goals.
Holistic Approaches to Health
Gen Z is taking a more holistic approach to health, recognising that physical, mental, and emotional health are all interconnected. They’re more likely to explore alternative therapies like acupuncture and aromatherapy, and they’re embracing practices like yoga and meditation that promote overall wellness more.
Generation Z is changing the wellness landscape in some significant ways. As they continue to grow and shape the world around them, it’s exciting to think about how they’ll continue to further influence the world’s understanding of wellness.
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